One of our key company initiatives for 2026 is to prioritize data-driven decision making, and the PMM team has been actively putting this into practice. We have developed dashboards in JMP Live that track metrics such as Confluence page views, training attendance, and survey feedback, all aligned with Product Management goals. These dashboards are structured around use, impact, and awareness, allowing us to maintain a comprehensive view of project performance. This approach has enabled us to better identify where to focus our efforts and where to scale back.
Check out this blog post if you want to read more!:backhand_index_pointing_down:
How Product Marketing Prioritizes Data-Driven Decisions
The product marketing team leads the way in marking data-driven decisions for sure! Thanks for always thinking about how you can use both qualitative and quantitative data to drive process improvement. And congrats again on your recent analytics degree. Keep up the good work Kaylee!