Hello, I wondered if I could ask a question about orthogonality of the squared term columns in a Central Composite Design (CCD) with two factors A and B. The dot product of any pair of columns in the model matrix is always zero - I always understood this to mean that the column (vectors) of say A with B or B with AB or B with B^2 are orthogonal (at right angles to) each other so their beta's can be calculated independently. The one exception is column A^2 with B^2 - their dot product can never be zero as you have -1 and/or +1 in 4 rows and they all become +1 when you square them which makes me think that their effects (the betas) would be aliased (so wouldn't be able to determine the coefficients for the A^2 and B^2 term independently from each other). I suspect I'm misunderstanding the meaning of orthogonality and that you can estimate these parameters independently of each other and of the other terms in the model otherwise what would be the point of the CCD design. Can anyone help with my lack of understanding please? Thankyou