Last week, we held our last sales enablement training of the year, where Richard Smith and Irma Sejdini shared best practices around positioning JMP Pro to the right customer at the right time. As we enter Q4 this training will continue to help teams finish strong with new ways to sell JMP Pro. Below are some key takeaways from the training and next steps. Please review them, and always feel free to reach out to the product marketing team if there are any additional questions. Thank you Richard and Irma for this great session!
Key Takeaways:
-
JMP Pro is a low-cost, high-value product
-
Understand what our customers are looking to Fix, Accomplish, or Avoid?
-
Align ROI with company’s priorities
-
Utilize a variety of prospecting methods
-
Use Account Intelligence to guide you to your audience
-
Always raise awareness of JMP Pro in every sales activity
Next Steps:
-
Review the JMP Pro training recording if you were not able to make it live. This training was beneficial to everyone who sells JMP Pro, whether you are very experienced with it or not. There are many best practices and strategies that could be new to you and your team.
-
Review the JMP Pro Sales Sheet. Thanks to Richard and Irma, we have added a lot of new information to the JMP Pro sales sheet to make it even easier to find ways to position this product to customers.
-
Talk about the training at your next team meeting. Review the resources that are available on the sales sheet and discuss what you learned from the training, what questions you still have, and what you are going to do differently from this training. Bonus points for forwarding this feedback to Sara Doudt and Kaylee Warren.
Additionally, the product marketing team sent out a survey to sales teams before the training asking for feedback in order to tailor our resources to support you better in 2025. Please fill this survey out by October 11th, we value your feedback. If you did not receive this survey please reach out to Kaylee Warren.
