Hello.
Thank
you
for
joining
us
today.
I'm
Ryan
Lekivetz,
Manager
of
the
DOE
and
Reliability
team
at
JMP.
And
I'm
Rory
Lekivetz,
rising
second-
grade
student.
Today
,
we're
going
to
talk
to
you
about
Easy
DOE.
I
posed
the
question
easy
enough
for
a
seven-
year-
old.
Now,
for
a
lot
of
you
watching,
you may
not
have
heard
of
Easy
DOE
before.
It's
one
of
our
new
platforms
in
JMP 17,
and
so
it's
base
JMP
so
you
don't
need
a
pro
to
use
it.
The
idea
with
Easy
DOE
is
that
we're going
to
have
one
file,
one
workflow
that's
going
to
contain
both
the
design
and
analysis.
If
you're
familiar
with
doing
design experiments and JMP,
you're
used
to
going
under
the
DOE
menu,
creating
a
designed
experiment,
and
then
making
a
data
table
from
there.
And
then
you
would
do
all
your
data
table
on
that
analysis.
And
there
was
that
separation
between
the
design
and
analysis
point.
The
idea
with
Easy
DOE
is
that
we're trying
to
aid
novice
users
through
the
entire
workflow.
And
so,
unlike
custom
design,
you're
going
to
see
a
lot
more
hints
and
different
defaults
that are set
to
try
to
aid
those
users.
And
you're
going
to
see
that
both
on
the
design
and
the
analysis
side.
In addition,
you'll
also
see
there
isa flexible mode
for
those
who
are
more
comfortable
with
DOE.
That's
all
safe.
My
purpose
in
this
talk
was
really to see,
is
Easy
DOE
going
to
be
easy
enough
to
use?
Well,
I
said
seven-
year-
old,
but
I
guess
you're
more
like
seven and
a
half
now,
is
that
right?
The
idea
here
was
to
let
Rory
do the steering throughout.
That
I
wanted
her
to
be
the
one
using
Easy
DOE,
putting
everything
in.
I
wanted
to
have
as
little
input
as possible,
even
when
it
came
to
decisions
about
what to do with the design,
and
things
like
that.
Of
course,
I
still
did
need
to
give
her
an
introduction
to
DOE.
I
mean,
if
you've
seen in our DOE documentation,
this
figure
might
look
familiar.
So
we
went
through
the
different
phases.
We
talked
about
what's the difference between a goal,
a
response
and
the
factors.
Specify.
That's
where
we
talked
about
what's
going
on
with
the
model?
And
in
particular,
what's
the
difference
between a
main
effect
and
an
interaction?
Why
would
you
care
about
one
or
another?
And
we
said,
well,
once
we
have
the
design,
we
actually
have
to
go
about
collecting some data.
Then
we
have
to
fit,
then
we
have
to
do
something
with
the
model.
We
want
to
find
out
what's
important
and
how
can
we
use
that
model
to
do
something
further.
I
mean,
you
can
imagine
we
spent maybe about half an hour
just
talking
about
some
of
those
different
things.
I'll
say,
well,
why
don't
we
use
some
classic
experiments
?
My
suggestions
were,
why
don't
we
try
the
old
paper
helicopter
experiment?
O
n
our
shelf
we
have
the
statap
ult
or
the
classic
catapult
experiment.
And
so
what
did
Rory
say?
No.
Rory's
idea
was
actually
to
do
paper
airplanes.
S
he'd
started
to
to
try
out
flying
some
paper
airplanes.
S
he
said,
well,
I
want
to
do
a
DOE
with
paper
airplanes.
I
said,
well,
that's
great,
let's
see
what
we
can
do.
Luckily,
she
knew
the
classic
paper airplane
which
is
what
you'll
see
is
called
a
Dart.
But
we
found
a
website
that
had
different instructions
for that different
types
of
paper
airplanes
you
could
make.
And
on
top
of
that, it had suggestions
for
what
you
could
do
to
try
to
make
your
plane
fly
better.
So
thankfully
then, instead of her having to try to figure out
what
are
some
of
her
factors
and
levels going to be,
this
website
had
some
really
nice
suggestions
for
that.
Before
we
get
into
this, Easy
DOE,
as
I
said, it is that new platform,
and
you're
just
going
to
find
it
under
the
DOE
menu.
Underneath
custom
and
augment
design,
there's
Easy
DOE
right
there.
Now,
what
you'll
see
with
Easy
DOE
is that idea
of
going
through
that
workflow
is
going
to
be
done
via
tabs.
A
s
soon
as
you
launch Easy
DOE,
you'll
see
there's
that
guided
and
flexible
mode.
We're
just
talking
about
guided
mode here.
But
the
idea
is
we're
going
to
go
through these
different
steps
by
clicking
on
the
tabs.
There's
the
Define,
and
then
we're
going
to
go
to
the
Model,
Design,
et
cetera.
One
way
to
do
that
is
to
click
on
the
tabs,
the
tabs
one
at
a
time.
And
at
the
bottom
of
Easy
DOE,
you'll
also
find
a
set
of
navigation controls
so
that
will
take
you
forward
and
backwards
between
the
different
tabs.
And
so
the
idea
of
our
talk
here,
we're
going
to
go
through
these
different tabs
and
both
of
us
are
going
to
give
observations.
Rory
is
going
to
give
her
thoughts first on those different tabs
and
then
followed
by
my
own.
Think
of
it more
as
a
teacher
in
my
point
of
view,
and
Rory's
was
more as
the
novice
user,
trying
Easy
DOE
for
the
first
time.
Let's
start
with
the
Define
tab.
On
this
one,
we
had
to
type
in
the
different
factors and levels
that
we
were
going
to
do
for
a
paper
airplane.
None
of
my
factors
had
numbers, so I chose categorical.
The
different
levels
and
factors
that
I
had
type,
and
then
the
levels
were
dart
and
lock
bottom.
And
then
there
was
paper, and the levels
were
regular
and construction.
In throwing
force, the levels
for
that
one
was
hard and light.
And
paperclip
was
paper
clip
and
no
paper
clip.
The
response
that
we
had
was
distance.
And
for
the
distance,
I
wanted
to
see
what
could
make
the
paper
airplane
go the
farthest
and
our JMP
goal
was
maximize.
Just
to
mention.
When
you
go
into
Easy
DOE, you're going to find right now.
If
you
take
a
look
at
that
screenshot
from
before.
So
currently,
we
have
three different
types
of
factors:
continuous,
discrete,
numeric,
and
categorical
factor
types.
I'll
say
I
think she was able to identify
that
she
needed
the
categorical
for
all
of
those.
Of
course,
now,
she
did
need
confirmation.
I
mean,
when
she
said
categorical,
she
looked
back
to
me
to
see,
"Am
I
doing
that
correctly?"
S
he
was
able
to
identify
the
factor types and actually enter her level names,
sorry,
her
factor
names
and
her
levels.
Now,
I
will
admit
though,
she's
used
to
using
a
touch
screen.
And
so
there
did
come
a
point
instead of
her
trying
to
click into the little box for levels
or
the
factor
name
and to do a
double
click,
there
did
come
a
point where I told her
you
can
just
use
the
tab
button
to
make
your
life
easier.
A
gain,
I
didn't
want
to
have
a
whole
lot
of
input.
S
he
picked
the
four
factors
and
levels
and
I
think
I
had
told
her
to
pick
three
or
four
was
a
good
number.
But
I
will
say
so
if
you
think
back to that paper clip.
She
had
mentioned
it
was
the
paper
clip
or
no
paper
clip,
that
one
took
a
little
bit
of
time.
I
think
maybe
if
we
would
have
went paper clip yes or no,
it
might
have
been
easier.
But
I
think
for
her,
it
was.
Well,
how
do
we actually define a paper clip factor
that
also
has
a
paper
clip
level?
But I
think
once
she
had
that
idea,
okay, it
was
just
kind
of
a
yes
or
no,
it's
in
there
or
not,
we
were
able
to
get
through
it okay.
Moving
on
from
the
Define
tab.
The Model.
For
the
Model
tab,
we
picked
the
one
which
we
thought
would be
the
best.
We decided that Main Effects
and two-
factor
interactions
were
the
ones
that
we
want
the number.
So
we
picked
the
one
that
had
Main Effects
and
two-
factor
interactions.
The
number
of
runs
meant
we
had
to
make
16
airplanes
which
didn't
seem
too
bad.
Now,
I'll
say
in
hindsight
for
my
own
view
on
the
Model
tab,
I
mean
this
required
the
most
hand-holding of all the tabs.
And
this
was
really
more
because
of
trying to explain the difference
if
we
just
went
with
main
effects
versus
interactions.
But
again,
so
this
is
a
seven
and
a
half-
year-
old
who's
never
taken any statistics course,
has
never
done
any
kind
of
modeling
before.
If
you
have
somebody
who's familiar with
the
idea
of
main effects and interactions,
then
I
think
that
tab
wouldn't
be
nearly
as
bad.
Now,
I
will
say
too,
though
, it
was
nice.
The
paper
airplane
website
that
we
were using,
it
spelled
out
the
idea
of
what
interactions
really
mean
with
those
factors.
I
think
so
you
would
see
things
where
it
said:
while
some
of
the
airplanes
will
work
better
with
a
paper
clip,
or
you'll
see
some
airplanes
are
better when they're throwing hard,
while
others
need
that
lighter
touch.
In
some
sense,
that
actually
gave
us
a
natural
point
to
start
talking
about
interactions.
Now,
also,
say,
when
I
think
of
from
my
own perspective,
it's
also
something
that
we
can
improve
upon.
From
a
US,
I
want
to
think
about,
well,
how
can
we
distinguish
between
these
choices?
We
did
have
the
hints
in
there
as
well.
But
when
I
think
of,
if
I
wasn't
there to do the hand-holding,
how
might
she'll
come
up
with
that
decision?
Now
when
we
went
to
that
Model
tab,
and
our
next
tab
that
we
clicked
on
was...
Design.
There's
not
really
a
lot
I
can
say
about
this
one,
but
I
thought
it
was
interesting that it was showing
what
kind
of
paper
airplanes
that
you
were
going
to
make.
And
then
we
had
the
hard
work
of
making
planes
and
flying
them.
Yeah,
I
think
that
probably
took
the
most time, but yeah.
I
don't
have
too
much
to
add
on
this
one.
I
think,
though, it was nice to have that design displayed
just
to
give
her
that
sense
of,
well,
what
did
that
really
mean
when
we
put
in
those
16
runs?
When
we
have
those
factors,
what
does
that
mean
at
the
end
of
the
day?
I
think
from
this,
then
she
could
really
get
that
sense.
Okay,
then
my
plane
one,
it's
the
lock
bottom
with
regular
paper.
I'm
going
to
throw
it
lightly
and
put
a
paper
clip
on
it.
What
was
the
next
tab
that
we
went
to?
Data
Entry.
So
full
of
a
data
entry.
We
didn't
really
have
to
do
that
much
in
this
one.
So
we
just
put
the
distance
of
the
different
kind
of
airplanes
flew.
So
that
was
what
we
measured
with
our
measuring
tape
of
stuff.
Is
that
right?
Now,
I'll
say
with
this
one,
if
you
look,
there
were
these
factor
plots.
This
is
just
for
the
main
effects
here,
but
this
actually
was
telling
her
what
she
had
said as soon as she was done.
She
see
those
factor
plots
at
the
bottom,
and
she
said
the
lock
bottom
is
not
the
best.
I
think
she
might
have
used
something stronger than that,
but
yeah,
so
the
lock
bottom
was
not
good
for
her.
Also,
this
was
a
good
teaching
moment about randomization.
So
the
run
order
does
come
out
randomized.
I
did
have
to
warn
her
when
we
had
all the paper airplanes with us outside,
I
said,
well,
you
don't
want
to
throw all the
dart
type
first,
followed
by
the
long
bottom.
I
said,
because
you
might
get
better
as you were throwing
or
it
might
start
to
storm,
it
might
get
windier.
Now,
I
say
some
of
these
results.
There
were
times
where
the
hard-
throwing
force
needed
a
bit
of
practice.
I'll
admit
there
were
a
few
there that probably were based on more than one,
because
if
you
had
a
crash, almost immediate crash landings.
But
I'll
say
it
did
seem
straightforward for her
to
be
able
to
enter
the
data
right
from
there.
I
mean,
I
didn't
have
to
say
anything;
she
knew.
So
when
you
come
in
to
hear it,
the
response
column
just
had
missing
values.
And
so
she
had
that
intuition,
well,
this
is
where
I
need
to
go
to
put
in
the
data.
I
also
mentioned
here,
you'll
see
this
export
data
and
load
response.
That
export
data
is
if
you
actually
just want
to
create
a
data
table
with
all
your
stuff.
S
ometimes
that
will
be
useful
if
you want to go through
what
you're
typically
thinking
of
with
your
JMP
workflow.
If
you
just
want
to
JMP
data
table,
that's
what
that
export
data
button
is
going
to
do.
Likewise,
load
response,
if
you've
actually
just
recorded
your responses
in
a
different
data
table,
you
can
do
that.
Now
that
we
had
our
data,
what
did
we
have
to
do?
-What
was
our
next
step?
-Analyze.
For the analyze,
I
already
knew
that
the
dotted
ones
weren't
the
most
important
ones.
I
figured
out
I
just
needed
to
click
them
to
get
rid
of
them.
I
found
out
dart
type
was
one
of
the
most
important
ones.
Now,
I'll
say
here.
The
analyze
I
had
thought
was
going
to
be
the
hardest
one
to
explain.
Now,
I'll
say
it
was
surprisingly
easy
and
effective.
It
was
almost
she
had
clicked
on
the
tab
and
just
started
doing
her
own
thing,
and
I
didn't
really
need
to
say
an
awful
lot.
Now,
you'll
notice
here,
so
when
you
come
into
that
analyze
tab,
when
Rory
saw
it,
it
was
the
full
model,
but
she
saw
a
lot
of
the
terms
that
were
not
significant.
There
were
a
lot
that
were
dashed
and
close
to
that
zero.
And
so
what
she
did
was
just
remove
those
ones
one
at
a
time.
And
then
I
also
see
there
is
a
best model button
that's
based
on
some
type
of
a
forward
selection.
Now,
I'll
say
the
best
model
may actually have more terms,
but
at
the
end,
you
can
see
those extra terms
really
weren't
even
significant.
S
ometimes
I
couldn't
even
argue
with
the
results.
Perhaps,
one
might
even
argue
that
the
model
that
Rory
picked
was
better
because
it
was
simpler
and
there wasn't
a
huge
difference
between
the
two.
Now,
one
of
the
nice
things
with
this
Easy DOE platform,
this
analyzed
for
the
guided
users,
there's
this
idea
of
adding
and
removing
terms
easily.
And
so
to
add
and
remove
these
terms,
all
that
you
do
is
you
go
to
those confidence intervals in there
and
a
click
will
either
add
it
or
remove it
depending
on
if
it's
currently
in
the
model.
I
highly
recommend
trying
that
out
when you get your hands on 17.
Perhaps,
there
was
something
to
be
said.
The
best
model, when we'll see
in
a
minute with the profiler,
it
makes
it
a
little
bit
more
interesting, of course,
if
you
have
some
additional
terms
in
there.
Rory's
model,
with
only
the
three
terms,
the
profiler
was
less
interesting
to
try
to
explain
things.
But
again,
for
being
a
first
time
DOE,
a
model
like
that
didn't
disappoint
me
at
all.
Now
that
we
had
a
model,
what
do
we
actually
do
with
that?
-So
what
was
our
next
step?
-Predict.
The Predict tab, this
tab
tells
you
what the
best
paper
airplane
was.
If
you
click
on
the
levels
that
you
think are the worst,
it
shows
what
might
happen
with
that
airplane.
Likewise
with
that
Model
tab,
if
you
have
a
user
who's
used
the
profiler before in something like Fit model,
of
course,
that'll
be
a
lot
easier.
But
I'll
also
say the profiler is intuitive in general.
I
think
it
was
easy
for
her
to
pick
up
on
once
she
started
playing
around
with
that
profiler.
And
then
just
a
little
bit
of
an
idea,
a
discussion
as
to
what
that
actually
meant.
But
I
think
the
profiler,
that's
the
nice
thing
with
the
Easy
DOE,
the
profiler
is
already
intuitive.
It
was
also
a
good
teaching
moment
when
it
came
to
interactions.
If
you
go
back,
if
you
look
at
that
model,
we
actually
had
an
interaction
between
the
type
and
the
type
of
paper.
Paper
and
type
had
an
interaction
and
so
then
we
could
talk
about
well, what happens
when
we
change
type,
then look
at
what
happens
with
that
paper?
Again,
this
is
where
those
extra
model terms.
In
Rory's
model,
that
hard
and
light
had
a
zero
effect.
I
was
saying
it
didn't
really
matter what you did for hard or light.
The
best
model,
it
had
a
small
effect,
so
you
could
say,
well,
it's
not
going
to
make
a
big
difference.
But
for
some
of
these,
it
was
saying
that
it
was.
But
again,
I
think
the
Predict
tab,
she
seemed
to
do
well in that.
And
the
optimized
did
need
some
explanation,
I
think
just
because
that's a new word in her vocabulary.
But
I
think
that
she
had
that
sense
as
to,
okay,
these
were
the
settings
that
were
going
to
be
the
best.
I
think
that
was
what
we
had
to
talk
to
you
about
today.
I
did
just
have
a
few
final
questions
for
you,
if
that's
okay.
What
was
your
favorite
part
of
the
experiment?
Flying
the
airplane.
What
was
your
least
favorite
part?
Getting
hard
flying
the
airplane.
The air
was
about
100
degrees
Fahrenheit
when we were flying the airplanes,
but
we
didn't
have
a
lot
of
choice.
We
had
a
lot
of
storms
coming
up
to
it,
didn't
we?
If
you
were
to
tell
somebody,
what was
the
most
important
factor?
What's
the
most
important
thing
if you
wanted
to
make
the
paper
airplane?
Maybe
play
type,
like,
with
a
dart.
Okay.
Was
there
anything
else
that
was
important?
Nothing
you
can
really
think
of.
Okay.
I
think
we
found
the
construction
paper a little bit,
and
I
think
it
did
actually
say
the
no
paper
clip.
I
think
you
were
saying
that
might
be
because
of
the
weight.
Bul I'll say yeah.
If
we
tried
it
again,
I think
you
had
the
paper
clip
at
the
back
part
of
the
wing.
And
so
we
thought
about
maybe
at the nose if
we
were
to
try
that
again.
But
let's
say,
what
do
you
want
to
do
for
your
next
experiment?
Should
we
do
another
one?
What
would
you
want
to
do?
Statapult.
A
statapult?
Yeah,
that
does
look
fun.
Ane now, I
didn't
ask
you
to answer this in
any
way,
did
I?
But
was
Easy
DOE
easy
to
use?
Yes.
It was. Okay.
I'm
glad
to
hear.
I
think
that's
everything
that
we
have
left
today.
So
thank
you
for
your
time.
And
please
post
any
questions
in
the
community
forums
below
if
you'd
like
to
ask
either
of
us
anything.
Thank
you.
