COMPANY CONFIDENTIAL. DO NOT DISTRIBUTE.
Taiyo Yuden is a leading Japanese manufacturer of ceramic capacitors for smartphone and automotive applications. After years of slow but steady account growth, Inside Sales Account Rep KASHIMA Yoshito explains, the JMP team proposed that Taiyo Yuden convert to a 3-year ELA contract. To justify the added value of a new model, the team emphasized several points: 1) JMP Pro had already become indispensable to Taiyo Yuden's business, therefore the need for a contract renewal was a foregone conclusion; 2) that JMP Live would be a valuable addition to their existing tools; and 3) that JMP continues to provide superior training and support to ensure users get the most possible value from the software.
Key takeaways:
- Customers who have had a long-standing relationship with JMP are prime candidates for the ELA model.
- IT departments will see the benefit of a streamlined model for growth; not needing to count individual users will make it easier for anyone who needs JMP to access it.
