On February 13th the Product Marketing team held a sales enablement training focused on the launch of JMP 18. This training featured many different presenters talking about the importance of launch, giving feature presentations, and showing resources along with actionable next steps. These words from Todd Hoffman emphasize just how important the launch is: “Last month at global kickoff, one of the questions asked was what does sales need to do to ensure a successful year? One of the things I touched on is just how important it is for our sales teams to align their selling efforts with the various resources we have here at JMP. We have loads of resources to help us be successful within our individual territories. And our best sales teams consistently do a good job of doing just that, aligning their selling work with the resources around them. The launch [of JMP 18] is one of those resources.”
- Thanks to Todd Hoffman for kicking off the training, sharing the importance of JMP 18 launch and how it can drive customer engagements.
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Thank you to Tony Cesano, Eddie Contreras, Jarred Tyson, Josh Staunton, Jessica Betchel, Valérie Nedbal, Marija Lind, Edgar Beere, and Marco Salfi for taking the time to present on the value of the various new features coming in JMP 18.
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Thank you to Landra Robertson for presenting all of the resources that will be available soon for sales to start using in their customer interactions.
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Thank you to Brendan Leary for closing out the training talking about best practices and next steps to plan for JMP 18 coming.
All of the information from this training is featured in the JMP 18 Sales and Marketing Toolkit which is meant to be sales' one-stop-shop for JMP 18 launch materials. We are always open to feedback and would love to hear from you. Please leave comments or inline comments within the page.
Next Steps
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LISTEN: Watch training.
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REVIEW: Review the JMP 18 Sales and Marketing Toolkit. Add comments, suggestions, etc.
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DISCUSS WITH YOUR TEAM: What questions do you still have? What did you learn? What will you do differently? How do you plan to connect with your customers?
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PROVIDE FEEDBACK: Provide feedback to Kaylee Warren and Sara Doudt - how can we improve future sessions?
To get more information about trainings that are planned for the coming months please visit the training series schedule. As we go into 2024, the product marketing team welcomes any and all feedback on both the Sales Enablement Training Series and the Sales Enablement Library.
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