Supporting JMP Users at Apple (Confidential)COMPANY CONFIDENTIAL
When a key customer asked, the Premier Team, Customer Care and Global Technical Enablement delivered. After a successful JMP Day, Apple requested recorded demos on JMP 16 capabilities so that they could review the concepts and follow along.
Due to privacy concerns over recording meetings, the team had to get creative. They envisioned a new approach: Play a short video during a virtual session and engage the viewers in Q&A afterwards. They also hosted two live customer sessions – held at different times for people in the US, Europe and Asia – both of which were successful. And the recorded videos have gotten more than 200 views with limited promotion.
Laura Higgins from Global Technical Enablement explains in this video (2:41)
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*Making them short took more prep than just doing the demo. Kudos to the hard-working SEs.
* Added value came from Laura’ addition of text and resources. Not only does it help reader decide if they want to watch the video, but it makes it easier for people to find the content from The Community and from their desktop search engine of choice. Remember, text is searchable videos aren’t.
RE: Supporting JMP Users at Apple (Confidential)It's a great news.
Thanks for sharing. And, thanks everyone who contributed in this!