Thank you to @KyleB for presenting on best practices around sales objections. Kyle shared several ways sales can prepare for and manage some of the most common sales objections.
Key Takeaways
- Value is subjective and can be different for each customer. Speak to the customer’s perceived value.
- Make note of challenges, pain point, and concerns because it is likely that they will turn into future objections.
- Following a process such as “Learn & Acknowledge > Explore > Respond” can help you better prepare and ensure you have a clear understanding of what the actual objection is and have a clearer, more relevant response to their needs. Often the stated objection is not the actual objection.
Next Steps
Upcoming Trainings
- Check out the Training Schedule for upcoming trainings.
- Make sure to check out the rest of the Sales Enablement Library where you can find additional information on JMP products, capabilities, competitors, and more!