Which columns to use for clustering - DoubtI am trying to do clustering on below columns but not sure which columns to use while doing the Hierarchical Clustering, K-Means Clustering, Latent Class Analysis.
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Basic Data Analysis and ModelingConsumer and Market ResearchData Exploration and VisualizationRe: Which columns to use for clustering - Doubt(Question title updated)
I think you could use any or all. The AccountIdentifier (all unique values) won't help and should probably be left out. I've only used the hierarchical clustering; I think it works well with continuous numeric and ordinal and nominal character data.
The variables you choose will determine which rows are clustered together because they are similar for those variables.
You have to choose how many clusters you want.