Topic Name: Web Strategy & GDPR/Privacy/Sending Emails
Representative: John Jones
Steering Committee Member: Diana Levey
Updated: 07/06/20
Section 1: Top Three to Five Takeaways
- The JMP website is a global asset to which numerous people across the division contribute content. The JMP web team enables those content authors through support of the underlying technologies, such as Adobe Experience Manager (AEM) and others, as needed.
- The JMP web team also supports the creation and execution of email blasts.
- Privacy of our customers and prospects is sacred and something that SAS and JMP take very seriously.
- Where possible, we try to use consistent privacy practices worldwide. This is known as Privacy by Design.
- We strive for compliance with regional/national privacy regulations, such as GDPR (EU) and CASL (Canada). Compliance is built into our processes.
Section 2: Important Topic Links/Learning Resources
Section 3: High-Level Process Steps
Section 4: Key Contacts
- John Jones – Director, JMP Digital Operations (Focus: processes, JMP Privacy Champion, IT liason)
- Aaron Kennedy – JMP Design Manager (Focus: AEM support and site design)
- Jonathan Bryant – Digital Designer (Focus: JMP Japan support, translation management, AEM content)
- Michael Osinibi – Digital Designer (Focus: EU online and field marketing support, translation management)
- Roger Alford – Digital Designer (Americas online and field marketing support, JMP.com support and training content)
- Ryan Clare – Digital Designer (JMP.com and DiscoverySummit.jmp design and support)
- Tina Cui – Database marketing and data quality
- Tina DuBois – Salesforce.com administration and training development
- Peter Jeong – Application Developer (Focus: e-commerce, Korean online marketing support)
- Fiona Kelly – Salesforce.com developer
- Ian Kleinfeld – Digital Designer (Focus: JMP User Community design and development, DiscoverySummit.jmp design)
- Jess Ng - Salesforce.com developer
- Antoine Smith – JMP Data Mart support, Salesforce Administration