Starting in 2022 JMP will use a new marketing automation tool to execute our email blasts called HubSpot. Though it's new, and there will undoubtedly be a learning curve for all of us, HubSpot offers incredible new benefits for us and the way we market JMP. To help us prepare, John Mosier (@JohnMosier) and Amy Bullock (@amy_bullock) discuss what we need to do to be ready to make a smooth transition.
If you're in the JMP Marketing organization, please take the time to review this recording. It includes information about registering as a user, January training sessions, February email blasting responsibilities as well as the status of GMS and future project management support.
