Meet the Experts: The JMP Brand

Phil_Kay

Watch the recording  here (44:20):

https://web.microsoftstream.com/video/af8e7caa-eb40-4d72-875d-b9f862e807c9

Please let Phil  or Robin know if you have any difficulty viewing this.

 

Learn about SAS brand and social media:

brand.sas.com

sww.sas.com/social

COVID-19 Assets & Guidelines

 

Recent reports on brand and crisis:

Trust Barometer Special Report: Brand Trust and the Coronavirus Pandemic, March 30, 2020

Brand Marketing Through the Coronavirus Crisis, Harvard Business Review, April 6, 2020

10 Brand Behaviors That Will Win Tomorrow, AdWeek, June 23, 2020

 

Call to action - Be a JMP brand ambassador on social media:

• Check out the SAS social media portal at sww.sas.com/social
• Go to the Education menu, select Social Media Training: http://sww.sas.com/social/education/social-media-training-courses/
• Take the one-hour certification course. 
• Certification is organized into three modules:
  The Essentials of Social Media at SAS (21m)
  Social Media Guidelines and Policies at SAS (20m)
  Social Behavior and Personal Branding at SAS (18m)

J_Marquardt

PPT to come!