When JMP users find themselves looking for helpful, engaging statistics and data analysis resources online, JMP delivers with a program that brings a new twist to the reliable learning content users have come to expect.
JMP On Air is the live-streaming video series featuring fun, fast-paced, educational content. Fully produced and hosted by JMP, this online program brings together the voices (and faces) from across our division to boost our users’ skills in data analysis, statistics and JMP.
Episodes will live stream every Monday, Wednesday, and Friday at 11am ET, and anyone can subscribe for access and weekly programming notifications (for free). Subscribers can join the live stream for portions or all of an episode to learn statistics and JMP with the magic JMP brings to all of its customer engagement.
Why JMP On Air
JMP customers and prospective customers are consuming a growing amount of online (especially video) content. And JMP always looks for expanded opportunities to connect with customers and prospects. By connecting these goals and focusing on delivering more JMP and statistics learning content to our users—completely online—JMP On Air was born.
Julian Parris, who is leading this effort, describes JMP On Air as one way we can accomplish Learning Enablement and Educational Promotion (LEEP) in an online-first delivery, or LEEP online.
What’s on JMP On Air
With its own unique branding and “TV Guide” inspired program listing on the subscription page, segment content can come from two sources: existing content and new content.
Existing content can be, but is not limited to:
- STIPS (Concept + JMP)
- Mastering OnDemand Library
- Discovery Online recorded sessions
- Analytically Speaking library, Technically Speaking library
- New User Welcome Kit, DOE Kit
- Have You Tried Library, Learning Library
New content will be made specifically for JMP On Air, and will rely on the creativity and contributions of JMP employees throughout the entire division. A segment survey sent to the division received more than 200 show ideas, many of which will move into production to be shared with the viewer of JMP On Air. In this way, JMP On Air isn’t just about our product, or about just a part of JMP the division, it’s a reflection of the interest and expertise of all of us.
Content for the week is listed on the subscription page: https://www.jmp.com/en_us/events/jmp-on-air.html
What you can do
Because JMP On Air truly is the voices and faces of JMP, everyone has a role to play.
- System Engineers/Technical Enablement/Academic Ambassadors: Pitch a segment featuring JMP and prepare to be On Air.
- Development: Get ready to show off your platforms and data/statistical interests.
- Sales: Connect with your customers to suggest events/programs
- Events, Customer Care, Marketing, Digital Operations: Develop and present JMP On Air messaging across channels
- Anyone: Contribute content and your personality and amplify marketing messages across all of your channels (here are guidelines for posting on social media)
The Subscription page
Anyone who subscribes to JMP On Air gets access to the livestream program and a weekly notification of the upcoming programming. The subscription page (aka landing page) is:
https://www.jmp.com/en_us/events/jmp-on-air.html.
