So I did a blocking(X1), two levels(-1,+1) three factors(A,B,C). 5 runs in one block, and 5 runs in the next block. One control in each block. The Alias was interaction A*B*C. I couldn't control one of my parameters for two of the runs. For C, two of the run was actually control at +0.70 instead of +1. So, I input that into the software.
1 analysis) Using the Fit model platform, A and B was not significant. C was significant. The intercept was lower than where it should be. This was informative but not as useful.
2 analysis) Using the Screening Platform, significant coefficients are C and C*C. I run the model using C and C*C, the result make sense. Biologically, this also expected because I was not surprise that the responding result is a curvature. Also, the intercept is where its should be. The resulting model is logical and more useful to me.
So, my co-worker argue that my initial design was not a surface respond design. It is basically a blocking full factorial DoE, therefore, I can not have a model that is a square(curvature). Since I don't fully understand the screening platform to fully explain the C*C in a report, I should take a more conservative approach and use the first analysis which is classical but a less informative model.
If my co-worker is correct, why would the Screening Platform give me a C^2 when my initial design was not mean to detect it. Is there a way to justify the resulting square coefficient?